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European Capital and Green Pioneer of Smart Tourism

Shortlisted: Bremerhaven, Germany

Bremerhaven invites visitors for a taste of its seafaring past. The maritime museum celebrates the city’s relationship with the sea, the German Emigration Centre tracing German history to 19th century and Packhalle IV showcasing the best fresh fish. 

A city for fish-lovers

If you’re hungry for seafood, you’ll be happy to hear that fish occupies a central role in Bremerhaven’s participation in the UNESCO “Creative Cities Network”. City authorities are keen to highlight the health and environmental benefits of fishing and are thus delighted to host events such as “Cook of the Year” and the “Fish Party”, a city-wide festival that combines seafood with local artistic productions.

If you want to experience how all this fish ends up on our plates, you can take a virtual ride on the GERA trawler ship museum. Whilst on board, via your smartphone, you can meet the captain, who’ll show you the ropes on a North Sea voyage.

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A smart approach

Away from the water, Bremerhaven’s embrace of smart technology, including a service-oriented and value-added use of augmented reality, mixed reality and virtual reality applications, in addition to the city-wide approach to be accessible for all, led to its recognition as one of 14 “Digital Cities”, supported by the EU COSME programme. 

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